I found the blind search exercise interesting. The first search I did pertained to chickens. All 3 search engines had the same 2 hits, then they each veered off in different directions.
The second search I did for Styx. Again all 3 search engines had the same 1-2 hits, then veered off.
The third search I did was for my name. Boy, there were differences all around.
Not surprising, my preferred searches ended up being Yahoo. That could be because that's what I use all the time and the wording/phrasing were more comfortable for me because that's what I see all the time.
Just my .02 worth.
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